Manufacturing News

China's consumer market development over past decade

China's consumer goods market has maintained a fast growth pace over the past decade, according to a report released by the National Bureau of Statistics (NBS) Wednesday.

In the report reviewing the development of the country's consumer market since the 16th National Congress of the Communist Party of China in 2002, the NBS attributed the growth to a fast-expanding economy, rising residential incomes, consumption-boosting measures and sufficient goods supplies.

The following are key facts and figures from the report.

-- Retail sales of consumer goods expanded 2.8 times during the past 10 years, or 16.1 percent annually, to hit 18.4 trillion yuan (2.92 trillion U.S. dollars) in 2011.

-- With government policies to boost farmers' buying capacity, the growth gap between consumer goods sales in urban and rural areas narrowed to less than 1 percentage point in 2011 from 7.7 percentage points in 2002.

-- Vigorous housing purchases boosted sales of home appliances as well as building and decorating materials.

-- Major Chinese auto retailers recorded an annual growth rate of 23.5 percent in sales from 2003 to 2011, and every 100 urban households had 18.6 units of vehicles at the end of last year, compared with 0.9 at the end of 2002.

-- Sales of cosmetics, jewelry, sporting goods, entertainment goods, electronic publications, audio-visual products, cultural and office goods, newspapers and magazines, and children's toys all expanded at an annual rate of over 10 percent during the past 10 years.

-- Electronic telecommunications products were also hot sellers in the period, with every 100 urban households owning 81.9 computers and 205.3 mobile phones, respectively, at the end of 2011, up from 20.6 and 62.9 in 2002.

-- Home appliances sold in rural areas under the government's subsidy programs since 2009 reached 218 million units, valued at a total of 505.9 billion yuan, as of the end of 2011.

-- To make shopping more convenient for rural residents, some 600,000 countryside stores had been established or renovated across the nation by the end of 2011.

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