Manufacturing News

Wistron Lands HP's Order for 3D NB PCs

The Taiwan-based Wistron Corp., now the world's third-largest supplier of notebook PCs, has landed a contract order from HP for 3D notebook PCs, further consolidating its foremost position in the global supply chain of the emerging product.

Outpacing the other three among the world's top-four notebook PC makers, namely Quanta Computer Inc., Compal Electronics Inc. and Inventec Corp., Wistron has worked out its 3D-viewing solution as the foremost in the development of 3D notebook PCs.

The world's first 3D notebook PC unveiled by Acer last year as a big hit with industry insiders is developed jointly by the brand and Wistron. With launch of the product, Wistron has drawn HP and Dell's attention to its competitive 3D-viewing solution, and further garnered HP's order for 3D notebook PCs. Accordingly, the firm will start delivery to the client in July at the earliest.

Although bearing higher margins than traditional notebook PCs, institutional investors indicate, 3D models may contribute little to Wistron's sales performance this year because only a small volume will be produced. However, they also stress that Wistron's effort on 3D technology will somehow be rewarded in the future, as the firm has tried to apply its 3D-viewing solution to monitors and TVs to differ from existing competitors in the line and ensure sustainable corporate development.

In fact, 3D TVs, being promoted by large-sized international brands as Samsung and Sony, are regarded as an emerging product category for industry insiders. But, Wistron may not be able to carve out niches in the segment as smoothly as expected, mainly because most brands have no plans to farm out production of the promising products at present, according to institutional investors.

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